Advice, opinions and tutorials on all things digital marketing.

Creating a digital marketing hub for a whole new type of digital content provider: Stellwagen Media

Our friends at Stellwagen Media are demonstrating the power of digital marketing to the “somewhat dated” world of outdoor programming. By delivering compelling digital video content, they’re...

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Bluefish Featured in Tech Target Article on Ecommerce Planning and Shopify for the Holiday Shopping Season

December 15th, 2015 , Jeffrey Hodnett Shopify, Retail, Strategy, Marketing
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Big Data Means Bigger Role for Digital Marketing | Bluefish Digital Marketing

As we at BFD have been preaching for years, the advent of big data and prevalence of analytics has given the Marketing function the ammo it needs to play in the sandbox previously reserved for the...

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Digital Marketing in 2015 and Beyond: The Importance of Multi-channel, Video, Ecommerce and other Integrated Digital Marketing Trends

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What the .sucks domain can mean to your digital marketing efforts

February 06th, 2015 , Jeffrey Hodnett Branding, brand, Strategy

On April 8th, 2015 the folks at ICANN (who oversees domain name registry among other things) revealed the list of approximately 1400 proposed new domain extensions that could potentially replace...

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